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Resources Every Author or Every day we get inquiries from authors and "infopreneurs" who ask us "how did you do that?" or "what did you use to make your site do that?" Here's a list of nearly every tool and product we use for the "Everything You Should Know" online business including our shopping cart, autoresponders, multimedia audio and video tools. The key things you want and need for sure are:
Quick Fast, Cheap and Easy Web Site Tools (Even if you don't know how HTML or never want to). you need a web site. These are tools that ANYONE (even me) can use that are cheap, fast and easy. Simple Money Machines is a complete system you can build a web site using fill-in-the-blank tools. Newbies and beginners can set up a site to sell affiliate products or ebooks in 30 minutes. It includes all the tools for list-building and setting up a basic site. NO HTML REQUIRED! Marketing Makeover Generator let's you create "Squeeze Page Sites" for capturing e-mail addresses, names and phone numbers simply and easily. For anyone that wants to start building a list, this is an absolute must-have. You can add audio and video clips on your pages too. To see some sample sites that use the "Squeeze Page" technique, visit:
Survey Tools AskDatabase. For all of our campaigns, we use this tool to capture information from customers and visitors. It's not a survey tool, but instead it's used to capture "fill in the blank" questions and then analyze the information using sophisticated "word frequency count" tools. It's very handy and inexpensive. I consider it an absolute must for all of my projects and client work. If you've ever joined one of our teleclasses, you've entered information in an "AskDatabase." SurveyMonkey. For less than $20 per month, you get one of the best survey tools available. This, combined with the AskDatabase provides virtually all the tools required to survey customers and clients. The reports it produces are AMAZING.
Promotional Tools for Authors Press Release Equalizer is an amazing tool that will automatically submit your press release to nearly 20 different press release sites automatically. It comes with 15 sample press release templates that you can modify yourself and use including one for new book releases. It's a great tool for generating traffic for your web site and interest in your product or book. iSnare lets you submit your articles to "article databases". It's the fastest, cheapest and easiest method for generating free search engine traffic to your sites.
Traffic and Product Building Resources Presentations Do You Ever Give a Presentation? You bet you do... You probably give at least 5 - 10 presentations a day. Think about it. Do You...
Then you are presenting. Here's a fantastic resource you should check out right away:
Autoresponders and ShoppingCart Aweber.com is hands-down, the best autoresponder and newsletter management tool out there. It provides the highest degree of reliability, deliverability and useful reports. It's easy to use and has dozens of powerful features anyone with a list can't do without. If you need an autoresponder solution AND a shopping cart, 1Shopping Cart is the system we use. It provides support for selling products, ebooks, autoresponders, mailing list manager and affiliate program manager. It's affordable and you can get a 30-day trial for $1. Selling Books and Services Online LuLu let's you set up a free digital storefront and publish your eBook or book (using Print on Demand) for only 20% of the sale price of your product. It's free to set up and try and they'll even give you an ISBN number (for a nominal fee) so you can have your book published on Amazon.com and inclulded in the Baker and Taylor database. It's an incredible resource. eBay PayPal The cheapest, simplest way to get a merchant account and accept credit cards. (sign up as a merchant or standard user) Payloadz is by far the fastest, easiest way to sell digital products like music, eBooks, PDF files, etc.. It works with PayPal. You can sell digital goods without knowing HTML or being a technical genius. You can set up a basic account absolutely free of charge!
MultiMedia Tools
The Internet Infomercial Toolkit. If you've seen the video on my home page, it's because my partner, Mike Koenigs, is a multimedia guru. He's developed a complete "how to" program that can help any author or entrepreneur create their own online videos, even if they don't have prior video experience or technical skills. Visit the Infomercial Toolkit site and sign up to receive his free special report, "How Internet Infomercials Will Transform Your Business. InstantAudio. If you've visited any of the sites Mike Koenigs (my partner) has developed, you know how important I feel using audio is. This is the tool we use to play back our calls. You can call in and record by phone or upload an audio file you record on a computer or other device. You can send audio postcards too. Easy to use for anyone, even non-technical people. InstantVideo. Video sells. It's as simple as that. If you have videos on your web site, they convert 3-10 times more than those that don't. The video you see on my site uses InstantVideo. It's affordable and works like a charm. The guy who created this product, Rick Raddatz, is a personal friend of Mike's who supports his customers well. Digital Phone Services www.Kall8.com. This is the phone system we use. You can get an 800 number or area code of your choice with many features including an automated attendant, routing, FAX, call recording and much more for as little as $6.95 per month. FreeConference.com. This is what we use for our smaller teleclasses. You can set up and holdd calls with up to 100 people at no charge. It's easy to use and very powerful. For an additional fee, they provide toll-free numbers, call recording and transcription services. Logos and Design Logo Design Under $100 Believe it or not, you can get a high-quality logo designed very inexpensively. Mike uses them with good results. Just note that they're artists. They don't read minds, they take orders. So you need to be capable of knowing what you want and articulating it to get quality results.
Get a Personal Coach Stefan Doering is an excellent personal coach who can get you on track towards realizing your personal dreams and goals. He offers a free trial course on his site to get you focused on your book, business, product or desires. If you're having a hard time getting going, contact Stefan today. Affiliate Sign Up | Affiliate Login | Affiliate Suggestions | Contact Us | Mailing List Leave a Testimonial | Take a Survey and Get a Free Gift | Tell a Friend about this site Warranties, Disclaimers & Legal Rights | Terms of Service | Privacy Policy Listen To This Web Site | ©2008 Everything You Should Know, Arielle Ford and mikekoenigs.com, Inc. Website and product produced by Mike Koenigs
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